Terms of Service

Last updated: 15/12/2025

These Terms of Service ("Terms") govern your access to and use of RankScout (the "Service"), including our website and web application (the "Platform").

The Service is operated by Bristol Website Design Ltd ("RankScout", "we", "us", "our").

Business address: Firepool Centre for Digital Innovation, Trenchard Way, Taunton, TA1 1FH, United Kingdom

Support: [email protected]

By creating an account, accessing, or using the Service, you agree to these Terms.

If you use the Service on behalf of a company or other entity, you confirm you have authority to bind that entity, and "you" includes that entity.

1. Definitions

  • Account: a user account on the Platform.
  • Company Account / Agency: an organisational account that may contain multiple users and managed client websites.
  • Customer Data: data you submit or configure in the Service (including website URLs/domains, keywords, locations, and scan configuration).
  • Ranking Results: outputs produced by the Service (e.g., positions, timestamps, provider name).
  • Tokens (or Credits): prepaid usage credits used to run scans/queries. Tokens are not currency, have no cash value, and are not redeemable for cash.

2. Eligibility and account security

2.1 Eligibility. You must be at least 18 years old and able to enter into a binding contract.

2.2 Accurate information. You must provide accurate account information and keep it updated.

2.3 Security. You are responsible for safeguarding credentials and all activity under your Account. Notify us immediately of suspected unauthorised access.

3. The Service

3.1 Rank tracking. The Service tracks search ranking positions for a specified domain/website across keywords and locations you configure.

3.2 Scheduled scans. The Service may run scans automatically (for example, weekly). Scheduled scans may consume Tokens.

3.3 Third-party sources. To provide Ranking Results we may use third-party providers and data sources (including DataForSEO, and public web sources). Coverage, accuracy, and availability may vary and change without notice.

4. Acceptable use

You must not:

  • Use the Service unlawfully or to infringe others' rights.
  • Submit Customer Data you do not have rights/permission to use.
  • Submit special category/sensitive personal data (e.g., health data) or payment card data.
  • Attempt to bypass rate limits, security controls, or access restrictions.
  • Interfere with the Service (including via abusive automation, load testing, or scraping of the Platform) without our written permission.
  • Reverse engineer or attempt to derive source code from the Platform except to the extent permitted by law.

We may suspend or terminate Accounts involved in misuse, fraud, or security risk.

5. Your Customer Data and responsibilities

5.1 Rights to use data. You represent and warrant you have all rights and lawful bases needed to provide Customer Data to the Service.

5.2 Personal data in keywords/locations. Keywords/locations could contain personal data if you include names or identifiers. If you do so, you are responsible for compliance with applicable data protection laws and for providing required notices/consents.

5.3 Accuracy of inputs. You are responsible for the correctness of the domain/URL you track and the configuration you choose.

6. Tokens (Credits)

6.1 How Tokens are used. Tokens are consumed when you run scans/queries. Consumption typically depends on the number of keyword × location queries and applicable per-query token cost shown in the product/pricing.

6.2 No monetary value. Tokens are non-transferable except within your Company Account as the Platform permits. Tokens are not redeemable for cash.

6.3 Changes. We may change token consumption rules and plan allocations prospectively. If changes are material, we will use reasonable efforts to give notice (e.g., in-app notice or email).

6.4 Forfeiture for abuse. Where permitted by law, Tokens may be forfeited if an Account is terminated for fraud or serious misuse.

7. Plans, billing, and payments (Stripe)

7.1 Payment processor. Payments are processed by Stripe. We do not store full payment card numbers. Stripe's terms and privacy practices apply to payment processing.

7.2 Subscriptions and auto-renewal. Subscriptions renew automatically unless you cancel before the renewal date.

7.3 One-time purchases. You may purchase Tokens as one-time transactions.

7.4 Taxes. Prices may be stated exclusive of VAT or other taxes unless we state otherwise. You are responsible for applicable taxes unless we are required to collect them.

7.5 Failed payments. If payment fails, we may suspend or limit access and/or token allocations until resolved.

8. Refunds and cancellations

Your purchases are governed by our Refunds & Cancellation Policy (published on the Platform), which forms part of these Terms.

Nothing in these Terms limits statutory rights that cannot be excluded (including consumer rights where applicable).

9. Promotions (promo codes)

Promo codes may be subject to eligibility requirements, expiry, usage limits, and anti-abuse controls. We may revoke promotions obtained through misuse.

10. Intellectual property

10.1 Our IP. The Platform, software, branding, and documentation are owned by Bristol Website Design Ltd and/or licensors.

10.2 Your license. We grant you a limited, non-exclusive, non-transferable, revocable licence to use the Service for your internal business purposes (or personal use if you are a consumer), subject to these Terms.

10.3 Your data. You retain your rights in Customer Data. You grant us a licence to host, process, and use Customer Data only as necessary to provide and improve the Service and as otherwise described in our Privacy Policy.

11. Disclaimers (important)

11.1 No guarantee of rankings/outcomes. Search rankings depend on many factors outside our control. We do not guarantee any ranking position, traffic, conversions, or business outcomes.

11.2 Accuracy and variability. Ranking Results may vary due to personalisation, device differences, localisation, algorithm updates, indexing changes, and differences between providers. Results may be delayed, incomplete, or unavailable.

11.3 Third-party dependency. The Service relies on third parties (including SERP providers). We are not responsible for third-party outages, changes, suspensions, or data accuracy.

11.4 No affiliation. RankScout is not affiliated with, endorsed by, or sponsored by any search engine.

To the maximum extent permitted by law, the Service is provided "as is" and "as available", without warranties of any kind.

12. Limitation of liability

To the maximum extent permitted by law:

  • We are not liable for indirect, consequential, special, or punitive damages, or loss of profits, revenue, goodwill, or data.
  • Our total liability for claims related to the Service will not exceed the greater of:
    • the amounts you paid to us for the Service in the 12 months before the event giving rise to the claim; or
    • £100.

This does not exclude or limit liability where unlawful to do so (e.g., fraud, death/personal injury caused by negligence, or other non-excludable liability).

13. Termination

You may stop using the Service at any time. We may suspend/terminate access for non-payment, security reasons, or material breach. Upon termination, your right to use the Service ends and we may delete or anonymise data in line with our retention practices and legal obligations.

14. Changes

We may update the Service and these Terms. If changes are material, we will use reasonable efforts to notify you. Continued use after the effective date means acceptance.

15. Governing law and jurisdiction

These Terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, except where consumer law requires otherwise.

16. Contact

Support: [email protected]